Privacy Policy
1.General
1.1 We are committedto protecting the privacy of account holders in accordance with the PersonalData (Privacy) Ordinance (Cap. 486) and this Privacy Policy, and ensurethat our employees will process personal data in accordance with the strictestsecurity and confidentiality standards.
1.2 This PrivacyPolicy describes, among other things, how we process your personal datacollected when you use our website services. The Privacy Policy does not applyto any other websites linked from the website or to any persons not entrustedwith or involved in the management of the website.
1.3 Please carefullyread this Section to ensure that you have understood our policy on personaldata and how we process such data. By using or visiting the website, you agreethat we will collect, use and disclose your data in accordance with this PrivacyPolicy.
1.4 This PrivacyPolicy may be amended from time to time, and the amended terms will beavailable at the website. By continuing to use the website, you accept any andall amendments to the Privacy Policy.
2.Data We May Collect
2.1 We may collect,use, store and transfer different kinds of data about you which may include butis not limited to the following:
(a) personal dataidentifying your identity, including but not limited to your surname,statistics, email, delivery address, credit card information, phone number, andrider/merchant ID;
(b) technical data,including internet protocol (IP) address, your login data, browser type andversion, time zone setting and location, browser plug-in types and versions,operating system and platform, and other technology on the devices you use toaccess to the website;
(c) profile data,including your username and password, orders placed by you, your interests,preferences, feedback and survey responses;
(d) usage data andanalytics to evaluate your usage of our Store;
(e) direct marketingand communications data, including but not limited to your preferences inreceiving marketing material from us and third parties, and your communicationpreferences;
(f) interaction data, including any informationyou provide to us or the public via our Store;
(g) cookies data; or
(h) information about you that we receive fromother sources.
2.2 We may alsocollect, use, and share aggregated data such as statistical or demographic datafor other purposes. However, if we combine or connect aggregated data with yourpersonal data so that it can directly or indirectly identify you, we will treatsuch combined data as personal data which will be used in accordance with this PrivacyPolicy.
3.Purposes of Collection
We may use data forthe following purposes:
(a) to sell productsand offer logistics services;
(b) to develop ourmarketing and promotional strategies and plans;
(c) to promote theproducts or services provided by our business or advertising partners; or
(d) to assist inpromotional activities, investigations or other similar activities, wherecertain activities may be subject to additional terms and conditions, whichmight include additional information about how we use and disclose yourpersonal data;
(e) to provide youwith the information and services that you requested or (with your consent)that we consider may be of interest to you;
(f) to conduct dataanalysis to develop or improve our services;
(g) to prevent orinvestigate any suspicious prohibited conduct, abuse or fraud;
(h) to respond toyour requests, and to communicate with you in the course of providing ourservices;
(i) to achieve legalor administrative purposes; or
(j) to enable us tocontact you for promotional, advertising and customer research purposes if youchoose to receive our promotional information, e.g., electrocommunication.
4.Principles of Data Processing
4.1 In any event, werespect your personal data. We will only process your personal data if one ofthe following principles is met:
(a) you have givenconsent to the processing of your personal data for one or more specificpurposes;
(b) processing is necessaryfor the performance of a contract to which you are a party or in order to takesteps at your request prior to you entering into a contract, such as processinglogistics contract for the product ordered by you;
(c) processing isnecessary for compliance with a contractual or legal obligation to which we aresubject;
(d) processing isnecessary to protect the vital interests of you or of the public; or
(e) processing isnecessary for the purposes of the legitimate interests pursued by us or by our partner(s)such as our courier service providers.
4.2 If we receivedata in the course of providing our services to you from another data subject,such as another person designated by you to receive the product you ordered,then you will be fully responsible for ensuring that the contents of thePrivacy Policy are brought to their attention and you have obtained theirconsent in the process.
5.Sharing Personal Data with Any Third Party
5.1 We will neverprovide, lease or sell any of your personal data to any other individuals,social organizations, private enterprises or public authorities or exchangeyour personal data with them, except as required by the law or contractualobligations. The aforementioned exceptions include but are not limited to:
(a) that with yourwritten consent;
(b) that is necessaryto perform the provisions of a contract, such as logistic contract;
(c) that it is explicitlyprovided by the law;
(d) that forprotecting you from danger to your life, body, liberty or property;
(f) that is necessaryfor the website management unit to analyze and disclose your personal data foridentification, contact or legal action in the event that your behaviour on thewebsite violates the terms and conditions or may harm or hinder the rights ofthe website and other users or cause damage to any person; or
(g) that is beneficialto your rights and interests.
5.2 When we entrustour partners with assisting in collecting, processing or using your personal data,we will monitor and manage the authorized partners and/or individuals in goodfaith.
6.Marketing and Notification
6.1 If you agree toreceive our promotional and marketing material, we will from time to time sendyou the information about products or services, ads and promotional events ofours, our affiliates or partners that may be of interest to you by using yourcontact information and other personal data via email, SMS or otherwise.
6.2 We may alsoprovide your personal data to partners with whom we have business referrals orsimilar relationships, including (i) our affiliates; and (ii) businesspartners, to promote their designated products and services to you.
6.3 You may chooseto cancel your subscription at any time, in which case we will put your contactdata in the list of those who do not agree to receive marketing material so asto ensure that we continue to comply with your refusal.
6.4 We may also sendyou push notice from time to time to inform you of updates on your account andservices. If you do not wish to receive such notice, you can disable therelevant functions on your device.
7.Security Measures and Data Retention
7.1 We take allreasonable measures (including technical, administrative and physical) toprotect your personal data processed by us against loss, misuse, unauthorizedaccess, disclosure, alteration, or destruction. Notwithstanding the securitymeasures, it is important to know and understand that the transmission of datavia the internet may not be completely secure and that you are advised to usesafe methods or create a strong password to help us keep your account secure.If you find out that your personal data, especially your account or password,is leaked, please immediately contact us by using the contact details specifiedin this Privacy Policy so that we can take corresponding measures.
7.2 We will retainyour personal data only for a period as necessary to achieve the purposes asspecified in this Privacy Policy, unless there are mandatory retentionrequirements under laws and regulations or the retention of such data is in thepublic interests. We will apply different deletion rules depending on thepurposes and specific circumstance of data processing. Upon the expiration ofthe retention period, we will process your personal data in accordance with therequirements of applicable laws, including deleting or anonymizing yourpersonal data.
8.Use of Cookies
In order to provideyou with best services, we will place and use our Cookies on your computer. Ifyou do not wish to accept Cookies, you can refuse by manually accessing thebrowser settings to set the privacy level to high, but this may affect normaloperation of certain website functions.
9.Data Access and Deletion
We will deleteand/or stop using your personal data at your inquiry or request. If you haveany inquiry or request, please email it to keetastoreenquiry@mykeeta.com.
